Jean-François Destexhe rose from humble beginnings in a small Belgian town to founding a multi-million dollar international merchandising business in Hong Kong, developing products ranging from toys to party merchandise. After founding Palamon in 2000, JF sold his business to Li&Fung, the world’s largest trading company. His customers include Toys ‘R Us, Target, WalMart, and Disney, and he has developed products under the license of major films, TV series and cartoons. His first feature-length film is slated for release next year. He now lives with his wife and five children in Hong Kong.